Euraneka is bringing its subscriber-cleaning service Spamguard to Europe, capitalizing on its steady uptake among U.S.-based agencies and influencers. The move comes as European marketers grapple with rising bot activity and inflated follower counts across social platforms.
Spamguard has rolled out several key updates ahead of the European launch. Detection algorithms now flag up to 90% of fake accounts—up from 80% earlier this year. The service also supports accounts using two-factor authentication, a limitation that previously restricted its use. Additionally, users can now upload follower lists manually, sidestepping Instagram’s API restrictions and ensuring full coverage.
“In the U.S., we helped clients strip out fake engagement and refocus on real followers. In Europe, we see similar pain points—especially around transparency and ad spend efficiency,” said Vitaliy K., CEO of Euraneka. “We’re not just transplanting the product; we’re building local partnerships and adapting to regional compliance expectations from day one.”
The company has integrated Stripe, Revolut, and Payoneer to simplify cross-border payments, a frequent hurdle for non-U.S. users.
What’s next for Spamguard?
Euraneka’s European roadmap focuses on localizing the tool rather than simply selling it. Key priorities include:
- Partnering with digital agencies in key markets like Germany, France, and Spain
- Implementing AI-driven pattern recognition to preempt new types of bots
- Ensuring full GDPR compliance across data handling and processing
- Exploring entry into Asian markets by late 2026, pending European traction
Spamguard already counts thousands of active subscribers, largely from the e-commerce and agency sectors. With European expansion, Euraneka aims to position the tool as a must-have for brands tired of paying for empty engagement.
The Lithuanian-born analytics tool is expanding into the EU, capitalizing on demand for cleaner social media audiences. Euraneka’s Spamguard launches with enhanced bot detection, manual upload capabilities, and expanded authentication support. The company is targeting bot-plagued markets such as Germany, France, and Spain, focusing on GDPR compliance, agency partnerships, and plans to enter new markets.
